We recently told you that one of the co-founders of OnePlus, Carl Pei, decided to start a new business. His company is called Nothing. It was revealed that Nothing had acquired the Essential brand, founded by Andy Rubin, the creator of Android. Let me remind you that Essential released its only PH-1 smartphone, after which it closed.
The Essential brand was closed on January 6, 2021, even before Nothing was formally announced. So far, there is no information why Karl Pey needed the brand’s rights, including trademarks and logos. Perhaps this is due to the smart home devices that Essential worked on before closing. Nothing is also interested in this area. At the very least, Carl Pei can now rename his company to Nothing Essential.
In general, little is known about Nothing and is reportedly working on a pair of wireless earbuds that will be unveiled later this year. More information about the products of the company should be announced shortly.